Design Consultation – Page 2 – Marc Hedges Creative

The AIGA San Diego Y Design Conference is a national-caliber design conference hosted by AIGA San Diego. The Y Conference brings together industry thinkers, innovators and change-makers for two days of creativity and collaboration.

MHC TEAM
Marc Hedges (creative director, design, and project management)
Kate McCarthy (creative director, design, and production)
Erin Dewey (design and production)
Alberto Lopez (motion graphics)
Fernando Campos (Y20 Commemorative Video)
San Diego AIGA, Y20 Archived Website

Read more...

A Collection of Logos & Corporate Marks

Various Logos & Marks

The Landscape Company

Logo, Brand Identity Development & Product Launch

Neyenesch Printers

Engagement Campaign - Love Your City

Neyenesch Printers

Engagement Campaign - Gratitude Is Essential

StealthGear U.S.A.

Logo, Brand Identity Development & Product Launch

Vektrex

Brand Renovation & Product Launch

NanoGrafix, Advanced Security Solutions

Logo, Brand Identity Development & Website Launch

Reality Check Systems

Logo, Brand Identity Development & Product Launch

Flyboys Aeroworks, LLC

Logo, Brand Identity Development & Product Launch

Museum of Photographic Art, San Diego

Exhibition Collateral & Way-Finding System

Voices For Children

Annual Data Report

Stone Yard, Inc.

Identity Reinforcement & Product Sales Collateral

AIGA San Diego, Y Design Conference (Y20)

Event Branding

Los Angeles Foundation On Aging

Logo, Brand Identity Development & Website Launch

CleanTech San Diego

Annual Data Report

PatientSafe Solutions

Identity Reinforcement & Product Launch

University of Hawai’i – iDecide Project

Logo Identity & Program Development

American Metal Filter Co.

Logo, Brand Identity Development & Product Launch

Urban Eats

Logo, Brand Identity Development & Product Launch

Create Magazine

Editorial Design & Layout

Easton Sports

Product Catalog

Los Angeles Foundation on Aging (LAFA) came with a mission — to build a lasting brand foundation and provide a launching pad for there organization to improve the quality of life for older adults and their families within the city of Los Angeles. The mandate was clear: give visual expression to this worthy cause. Working with the Executive team and LAFA’s project coordinator who provided the market research, logistical requirements, and organization support, we laid the groundwork for a strong rebranding.

We delivered a unique typographical design for the logo and the project closed out with a visual identity system, color palette update, brand usage guidelines, and a fully-integrated website providing visitors with detailed information about the organization and online donation opportunities.

MHC TEAM
Marc Hedges (creative director, design, and project management)
Fabrizio Scippa (art direction and design)
Steve Stadwiser (website development)

A Collection of Logos & Corporate Marks

Various Logos & Marks

The Landscape Company

Logo, Brand Identity Development & Product Launch

Neyenesch Printers

Engagement Campaign - Love Your City

Neyenesch Printers

Engagement Campaign - Gratitude Is Essential

StealthGear U.S.A.

Logo, Brand Identity Development & Product Launch

Vektrex

Brand Renovation & Product Launch

NanoGrafix, Advanced Security Solutions

Logo, Brand Identity Development & Website Launch

Reality Check Systems

Logo, Brand Identity Development & Product Launch

Flyboys Aeroworks, LLC

Logo, Brand Identity Development & Product Launch

Museum of Photographic Art, San Diego

Exhibition Collateral & Way-Finding System

Voices For Children

Annual Data Report

Stone Yard, Inc.

Identity Reinforcement & Product Sales Collateral

AIGA San Diego, Y Design Conference (Y20)

Event Branding

Los Angeles Foundation On Aging

Logo, Brand Identity Development & Website Launch

CleanTech San Diego

Annual Data Report

PatientSafe Solutions

Identity Reinforcement & Product Launch

University of Hawai’i – iDecide Project

Logo Identity & Program Development

American Metal Filter Co.

Logo, Brand Identity Development & Product Launch

Urban Eats

Logo, Brand Identity Development & Product Launch

Create Magazine

Editorial Design & Layout

Easton Sports

Product Catalog

Cleantech San Diego is a member-based trade organization that positions the greater San Diego region, including Imperial County, as a global leader in the cleantech economy. As a nonprofit organization, Cleantech San Diego is uniquely suited to support the industry by fostering collaborations across the private-public-academic landscape, leading advocacy efforts to promote cleantech priorities, and encouraging investment in the San Diego region.

MHC TEAM
Marc Hedges (creative director, design, and project management)
James Bowman (concept development)
Jorge Naranjo (icon illustration)

Read more...

A Collection of Logos & Corporate Marks

Various Logos & Marks

The Landscape Company

Logo, Brand Identity Development & Product Launch

Neyenesch Printers

Engagement Campaign - Love Your City

Neyenesch Printers

Engagement Campaign - Gratitude Is Essential

StealthGear U.S.A.

Logo, Brand Identity Development & Product Launch

Vektrex

Brand Renovation & Product Launch

NanoGrafix, Advanced Security Solutions

Logo, Brand Identity Development & Website Launch

Reality Check Systems

Logo, Brand Identity Development & Product Launch

Flyboys Aeroworks, LLC

Logo, Brand Identity Development & Product Launch

Museum of Photographic Art, San Diego

Exhibition Collateral & Way-Finding System

Voices For Children

Annual Data Report

Stone Yard, Inc.

Identity Reinforcement & Product Sales Collateral

AIGA San Diego, Y Design Conference (Y20)

Event Branding

Los Angeles Foundation On Aging

Logo, Brand Identity Development & Website Launch

CleanTech San Diego

Annual Data Report

PatientSafe Solutions

Identity Reinforcement & Product Launch

University of Hawai’i – iDecide Project

Logo Identity & Program Development

American Metal Filter Co.

Logo, Brand Identity Development & Product Launch

Urban Eats

Logo, Brand Identity Development & Product Launch

Create Magazine

Editorial Design & Layout

Easton Sports

Product Catalog

We originally kicked off our relationship with PatientSafe Solutions (PSS), named one of Wall Street Journal’s Top 50 Venture Capital-Backed Companies in 2011, through a website development project in partnership local creative group Bulldog Drummond. Bulldog was responsible for the website design and we provided the website development and programming, including: interactive consultation, site wide template development, and custom programming. The website launch was a first phase milestone in the rebranding of this San Diego based company focused on patient safety.

After the website launched we re-engaged to support the product launch of PatientTouch, a handheld, pocket-sized technology that operates on Apple’s iPod touch® platform, developed by PSS. The device is designed to help hospitals ensure accurate clinical decision making, reduce preventable errors, and improve hospital compliance. Through internal reviews with PSS’s marketing department the product launch encompassed ongoing website support, email marketing campaigns, product photography, event literature, sell sheets, announcements, and tradeshow graphic support. Upon completion of the product launch we managed ongoing workflow that included creating new internal document templates for PSS’s PowerPoint presentations and Word Documents for internal usage.

MHC TEAM
Marc Hedges (creative director, design, and project management)
Bulldog Drummond (contract partner)
Fabrizio Scippa (creative director and design)
Cody Small (design and production)
Steve Stadwiser (website development)
Marc Aguilera (color and output management)
Paul M. Bowers (product photography)

Read more...

A Collection of Logos & Corporate Marks

Various Logos & Marks

The Landscape Company

Logo, Brand Identity Development & Product Launch

Neyenesch Printers

Engagement Campaign - Love Your City

Neyenesch Printers

Engagement Campaign - Gratitude Is Essential

StealthGear U.S.A.

Logo, Brand Identity Development & Product Launch

Vektrex

Brand Renovation & Product Launch

NanoGrafix, Advanced Security Solutions

Logo, Brand Identity Development & Website Launch

Reality Check Systems

Logo, Brand Identity Development & Product Launch

Flyboys Aeroworks, LLC

Logo, Brand Identity Development & Product Launch

Museum of Photographic Art, San Diego

Exhibition Collateral & Way-Finding System

Voices For Children

Annual Data Report

Stone Yard, Inc.

Identity Reinforcement & Product Sales Collateral

AIGA San Diego, Y Design Conference (Y20)

Event Branding

Los Angeles Foundation On Aging

Logo, Brand Identity Development & Website Launch

CleanTech San Diego

Annual Data Report

PatientSafe Solutions

Identity Reinforcement & Product Launch

University of Hawai’i – iDecide Project

Logo Identity & Program Development

American Metal Filter Co.

Logo, Brand Identity Development & Product Launch

Urban Eats

Logo, Brand Identity Development & Product Launch

Create Magazine

Editorial Design & Layout

Easton Sports

Product Catalog

Research Corporation of the University of Hawaiʻi’s (RCUH) source of business is from research and training projects supported by extramural contracts and grants to University of Hawaiʻi faculty. Other projects, generally supported by federal and private funds, are task ordered to RCUH by state departments, county agencies, and national and international entities. They also protect Hawaiʻi’s environment, contribute to family and children’s healthy development, increase knowledge of climate change, educate students, and bring other benefits to Hawaiʻi.

MHC TEAM
Marc Hedges (creative director, design, and project management)
Monica Hui Hekman (design and illustration)
Jorge Naranjo (design and illustration)
Steve Stadwiser and Adam Roop (website design and development)

Read more...

A Collection of Logos & Corporate Marks

Various Logos & Marks

The Landscape Company

Logo, Brand Identity Development & Product Launch

Neyenesch Printers

Engagement Campaign - Love Your City

Neyenesch Printers

Engagement Campaign - Gratitude Is Essential

StealthGear U.S.A.

Logo, Brand Identity Development & Product Launch

Vektrex

Brand Renovation & Product Launch

NanoGrafix, Advanced Security Solutions

Logo, Brand Identity Development & Website Launch

Reality Check Systems

Logo, Brand Identity Development & Product Launch

Flyboys Aeroworks, LLC

Logo, Brand Identity Development & Product Launch

Museum of Photographic Art, San Diego

Exhibition Collateral & Way-Finding System

Voices For Children

Annual Data Report

Stone Yard, Inc.

Identity Reinforcement & Product Sales Collateral

AIGA San Diego, Y Design Conference (Y20)

Event Branding

Los Angeles Foundation On Aging

Logo, Brand Identity Development & Website Launch

CleanTech San Diego

Annual Data Report

PatientSafe Solutions

Identity Reinforcement & Product Launch

University of Hawai’i – iDecide Project

Logo Identity & Program Development

American Metal Filter Co.

Logo, Brand Identity Development & Product Launch

Urban Eats

Logo, Brand Identity Development & Product Launch

Create Magazine

Editorial Design & Layout

Easton Sports

Product Catalog

American Metal Filter Company (AMFCo)— a manufacturer with more than 30 years experience making washable metal, air, and grease filters— was being challenged to remain competitive in an ever-changing global market. Tapping into AMFCo’s rich history and heritage as a veteran owned and operated business, AMFCo was rebranded under a new banner. By internal interviews and analyzing competitive research we helped AMFCo define its mission, vision, and values. The new identity system featured a illustrated bald eagle, representing and reinforcing the quality craftsmanship and high level of customer service provided. Re-organization of the product specifications and marketing materials were critical to delivering products to its retail customers, contractors and dealers.

The rebrand included a logo and identity system, color and typographical guidelines, product photography, copy writing, advertisement campaign, presentation material including a custom folder, product data and sales collateral, and a direct mail package that included a sample filter, T-shirt, and introduction to the company’s new position.

MHC TEAM
Marc Hedges (creative director, design, and project management)
Terry Parish (creative director and design)
Fabrizio Scippa (creative and design)
Jorge Naranjo (design and illustration)
Paul M. Bowers (product and location photography)

Read more...

A Collection of Logos & Corporate Marks

Various Logos & Marks

The Landscape Company

Logo, Brand Identity Development & Product Launch

Neyenesch Printers

Engagement Campaign - Love Your City

Neyenesch Printers

Engagement Campaign - Gratitude Is Essential

StealthGear U.S.A.

Logo, Brand Identity Development & Product Launch

Vektrex

Brand Renovation & Product Launch

NanoGrafix, Advanced Security Solutions

Logo, Brand Identity Development & Website Launch

Reality Check Systems

Logo, Brand Identity Development & Product Launch

Flyboys Aeroworks, LLC

Logo, Brand Identity Development & Product Launch

Museum of Photographic Art, San Diego

Exhibition Collateral & Way-Finding System

Voices For Children

Annual Data Report

Stone Yard, Inc.

Identity Reinforcement & Product Sales Collateral

AIGA San Diego, Y Design Conference (Y20)

Event Branding

Los Angeles Foundation On Aging

Logo, Brand Identity Development & Website Launch

CleanTech San Diego

Annual Data Report

PatientSafe Solutions

Identity Reinforcement & Product Launch

University of Hawai’i – iDecide Project

Logo Identity & Program Development

American Metal Filter Co.

Logo, Brand Identity Development & Product Launch

Urban Eats

Logo, Brand Identity Development & Product Launch

Create Magazine

Editorial Design & Layout

Easton Sports

Product Catalog

Urban Eats is a community oriented Gourmet Food Truck focused on Fresh Affordable Fare, delivering honest food using as many local ingredients as possible.

MHC TEAM
Marc Hedges (creative director, design, and project management)
Michael Chinn (creative director, design, and illustration)
Steve Stadwiser (website design and development)

Read more...

A Collection of Logos & Corporate Marks

Various Logos & Marks

The Landscape Company

Logo, Brand Identity Development & Product Launch

Neyenesch Printers

Engagement Campaign - Love Your City

Neyenesch Printers

Engagement Campaign - Gratitude Is Essential

StealthGear U.S.A.

Logo, Brand Identity Development & Product Launch

Vektrex

Brand Renovation & Product Launch

NanoGrafix, Advanced Security Solutions

Logo, Brand Identity Development & Website Launch

Reality Check Systems

Logo, Brand Identity Development & Product Launch

Flyboys Aeroworks, LLC

Logo, Brand Identity Development & Product Launch

Museum of Photographic Art, San Diego

Exhibition Collateral & Way-Finding System

Voices For Children

Annual Data Report

Stone Yard, Inc.

Identity Reinforcement & Product Sales Collateral

AIGA San Diego, Y Design Conference (Y20)

Event Branding

Los Angeles Foundation On Aging

Logo, Brand Identity Development & Website Launch

CleanTech San Diego

Annual Data Report

PatientSafe Solutions

Identity Reinforcement & Product Launch

University of Hawai’i – iDecide Project

Logo Identity & Program Development

American Metal Filter Co.

Logo, Brand Identity Development & Product Launch

Urban Eats

Logo, Brand Identity Development & Product Launch

Create Magazine

Editorial Design & Layout

Easton Sports

Product Catalog

It’s not often that we get an opportunity to create editorial design. To be asked to do so twice for the same publication was a tremendous honor indeed. Create Magazine, a national publication serving creative professionals, asked us to contribute to its editorial pages—bringing to life the feature articles ‘Local Motion’ (which covered local San Diego motion graphic firms), and ‘Projecting the Future’ (spotlighting the local emergence of online video production companies).

For each piece, our editorial design and illustration style took its cues from the story. Create Magazine provided specific guidelines with layout considerations such as word count, number of pages, type usage, colors and printing procedures. Playing off the speed and visual movement of a train graphic and new film technology, we created two very distinct typographical and visual experiences for readers.

MHC TEAM
Marc Hedges (creative director, design, illustration, and project management)
Fabrizio Scippa (creative director and design)
Jorge Naranjo (design and illustration)
Marc Aguilera (color and output management)

A Collection of Logos & Corporate Marks

Various Logos & Marks

The Landscape Company

Logo, Brand Identity Development & Product Launch

Neyenesch Printers

Engagement Campaign - Love Your City

Neyenesch Printers

Engagement Campaign - Gratitude Is Essential

StealthGear U.S.A.

Logo, Brand Identity Development & Product Launch

Vektrex

Brand Renovation & Product Launch

NanoGrafix, Advanced Security Solutions

Logo, Brand Identity Development & Website Launch

Reality Check Systems

Logo, Brand Identity Development & Product Launch

Flyboys Aeroworks, LLC

Logo, Brand Identity Development & Product Launch

Museum of Photographic Art, San Diego

Exhibition Collateral & Way-Finding System

Voices For Children

Annual Data Report

Stone Yard, Inc.

Identity Reinforcement & Product Sales Collateral

AIGA San Diego, Y Design Conference (Y20)

Event Branding

Los Angeles Foundation On Aging

Logo, Brand Identity Development & Website Launch

CleanTech San Diego

Annual Data Report

PatientSafe Solutions

Identity Reinforcement & Product Launch

University of Hawai’i – iDecide Project

Logo Identity & Program Development

American Metal Filter Co.

Logo, Brand Identity Development & Product Launch

Urban Eats

Logo, Brand Identity Development & Product Launch

Create Magazine

Editorial Design & Layout

Easton Sports

Product Catalog

We teamed with local creative group Bulldog Drummond to assist in the delivery of Easton Sports’ 2005 Hockey Catalog. Our responsibilities included product photography art direction, concept development and design, multiple language layout, and print production of the 80 page catalog. The creative direction followed the client initiative; to promote the latest carbon fiber technology and its application used by Easton Hockey.

The creative includes custom illustrations, color palate development, information architecture (charts & graphs), and typographical guidelines. To close out, we provided graphics and design support for the dealer binders and trade-show booth.

MHC TEAM
Marc Hedges (creative director, design, and project management)
Bulldog Drummond (contract partner)
Michael Chinn (creative and design)
Jiela Rufeh (product photography)

A Collection of Logos & Corporate Marks

Various Logos & Marks

The Landscape Company

Logo, Brand Identity Development & Product Launch

Neyenesch Printers

Engagement Campaign - Love Your City

Neyenesch Printers

Engagement Campaign - Gratitude Is Essential

StealthGear U.S.A.

Logo, Brand Identity Development & Product Launch

Vektrex

Brand Renovation & Product Launch

NanoGrafix, Advanced Security Solutions

Logo, Brand Identity Development & Website Launch

Reality Check Systems

Logo, Brand Identity Development & Product Launch

Flyboys Aeroworks, LLC

Logo, Brand Identity Development & Product Launch

Museum of Photographic Art, San Diego

Exhibition Collateral & Way-Finding System

Voices For Children

Annual Data Report

Stone Yard, Inc.

Identity Reinforcement & Product Sales Collateral

AIGA San Diego, Y Design Conference (Y20)

Event Branding

Los Angeles Foundation On Aging

Logo, Brand Identity Development & Website Launch

CleanTech San Diego

Annual Data Report

PatientSafe Solutions

Identity Reinforcement & Product Launch

University of Hawai’i – iDecide Project

Logo Identity & Program Development

American Metal Filter Co.

Logo, Brand Identity Development & Product Launch

Urban Eats

Logo, Brand Identity Development & Product Launch

Create Magazine

Editorial Design & Layout

Easton Sports

Product Catalog